STAR Group: AI in technical translations
Artificial intelligence in technical translations
TAIWAN Business.EU l
services
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production
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support
18
T + T
Technika a trh 3/2022
p How long
have you been
translating technical
documentation and what
exactly do you do?
We celebrate our 33rd anniversary this
year: our parent company STAR AG Swit-
zerland was founded in 1984, we have
been operating in the Czech and Slovak
markets for 19 years. In short, we help our
clients communicate in foreign languages.
We offer our clients comprehensive servi-
ces that they need to communicate in
a foreign language, whether
internal or with customers, in both the
written and spoken forms. We do localise
the texts: We take into account the cu-
stoms and traditions of the local cultural
environment for which the material is in-
tended. We work with native speakers in
the target country; the final product is
then a fully understandable, stylistically
and technically correct text.
We mainly translate technical documen-
tation, manuals, catalogues, service
books, localize software, but also provide
other services such as interpreting, audio
recordings, audio-visual applications and
software solutions. The translations are al-
ways done by professionals familiar with
the specific sectors who understand the
technical texts they work on. There is not-
hing worse than a translator, even with
the best possible language skills, who do-
es not understand the subject of translati-
on – this creates the 'translation howlers'.
p What technical subjects do
you translate and how do you
choose your translators?
Automotive, mechanical engineering, au-
tomation, electronics, home appliances,
manual tools, agricultural machinery,
pharmacy, IT, optics and many other sec-
tors. Any technical, but also legal, econo-
mic, business, or marketing text. Choo-
sing the right translators is a very
demanding and time-consuming task. We
are actively looking for them at different
forums, institutions or universities, and
they also contact us themselves. Each
candidate goes through a detailed testing
process and we choose those who do
well in terms of factual and technical cor-
rectness as well as in terms of stylistic and
linguistic correctness. The ratio of those
We asked Mr László Jankovics, the representative of
the STAR Group, a translation and software agency
with 51 branches on 4 continents, if efficient
and high-quality translation of technical
documentation is possible using modern technologies.
Artificial intelligence
in technical translations