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TAIWAN Business.EU l institutions l agencies
MEDICAL TAIWAN 2019 Exhibition
From 27.6. to 30.6.2019 the Technology Centre of the CAS prepared a business
delegation to the MEDICAL Taiwan international exhibition in Taipei. The delegation,
which was organised as part of services provided by the Enterprise Europe Network
(EEN), gave several Czech companies from within the medical field an opportunity to
present themselves on the joint stand situated in a prominent position by the main
entrance to the TWTC (Taipei World Trade Center) hall.
tatives of two leading Taiwanese hospitals
and a business meeting – ‘B2B matchmaking event in MEDICAL Taiwan’. Companies had the possibility to book up to 8 half
hour long bilateral meetings with partners
based on their registration form profiles.
The event enjoyed great media coverage
by TAITRA and film clips and subsequent
interviews with the participants were
shown on the big screen by the main
entrance where they could be viewed from
the vestibule of the Exhibition Centre,
which further increased the promotion of
both the exhibition and the individual
participating companies.
In the evening TAITRA arranged a meeting
between representatives of the Enterprise
Europe Network from various countries
and TAITRA management, attended by the
President of TAITRA and its medical sector
managers. This was followed by an official
dinner for all the participants in the
European delegation, including the client
companies and attended by Taiwan’s
Minister of Health.
The TWTC was built in 1986 by the most
important Taiwanese business organisation – TAITRA (Taiwan External Trade Development Council) as a modern centre
combining exhibition, conference and
office spaces with the aim of supporting
international trade. The architecture of the
multi-storey exhibition building situated in
the city centre and the exhibition facilities
give visitors a feeling of occasion, just like
many other centres in neighbouring Asian
countries, and all this only confirms the
emphasis put on the development of
international business relationships by
Southeast Asian countries.
The MEDICAL Taiwan exhibition is the
largest event focused on the medical sector
in Taiwan and products and technology
from literally every part of this sector can be
found there. Last year the exhibition welcomed 50,000 visitors from Taiwan and other
countries such as Hong Kong, Vietnam, the
USA, Singapore, Thailand, Malaysia, Korea,
Indonesia, the Philippines, etc. Two other
special 2019
exhibitions with related topics took place
concurrently at the same venue: the MEDICARE and the SenCARE (elderly care)
exhibitions.
The international Enterprise Europe
Network prepared a busy three day
schedule for companies participating in the
‘European Delegation’ at the MEDICAL
Taiwan exhibition and it was up to individual participants to utilise these opportunities to their best effect. However, of all the
European Delegation only the Technology
Centre of the CAS was able to offer their
client companies a presentation on the
joint stand which was made possible
thanks to the substantial help given by the
TECO (the Taipei Economic and Cultural
Office Prague, a Taiwanese governmental
organisation) which has been co-operating
with the Technology Centre of the CAS for
a long time.
For example, the first day of the programme included a meeting with the represen-
A wide range of healthcare IT technologies
was one of the main trends at the exhibition; from equipment for diagnostics and
surgical tools for operating theatres to the
utilisation of mobile applications in elderly
home care. A large number of products
were designed to ensure quality care for an
aging population as a similar demographic
will soon apply in Taiwan too and the
market is preparing for this in advance.
Another extremely interesting item were
new surgical procedures using implants
made from new materials.
The Czech Republic has a very good
reputation in Taiwan and there is usually
great interest in co-operation with Czech
companies. This is supported by the
statistics of business co-operation between
the Czech Republic and Taiwan. Over the
last five years the bilateral trade increased
by almost 20% to the current CZK 31.2
billion (2018), however, a significant deficit
still remains on the Czech side. This is
mainly due to Taiwan’s investment in the
electrotechnology sector and the associated import of these components to the